Here is our list of the best marketing swag ideas.
Marketing swag ideas are freebies businesses send to customers or employees to promote their products or services. Examples include Wanderlust World Scratch Map, Savanna Bamboo Lunch Box Set, and Oaky Wireless Charger. The purpose of these items is to market the brand and create awareness about its products among customers.
Marketing swag is similar to small business promotional items, corporate giveaways, and promotional giveaways. These gifts can help incentivize your team and are part of a great branding strategy.
This list includes:
- marketing swag boxes
- cheap marketing swag
- creative marketing swag
- custom marketing swag
- business marketing swag
- marketing promo products
Let’s get started!
List of marketing swag ideas
Companies can create brand awareness and win the loyalty of their target audience by giving away cool swag. Here is our list of some of the best ideas for marketing swag to boost your sales.
1. Wanderlust World Scratch Map
Scratch maps are a unique promotional gift idea for businesses. These maps can keep the adventurous spirit alive in clients and customers and remind them to enjoy the beauty of nature by traveling.
You can buy Wanderlust World Scratch Maps from Everything Promo and put your company logo on them. Recipients can scratch off places they have visited or locations with the food they have tried. Besides serving as a useful product, the scratch map will promote your brand as recipients display it on the wall or table.
You can get a discount on ordering in bulk quantities. The company also has no minimum order quantity. The shipping charges will also vary depending on the location and order quantity.
These scratch maps can help remind all adventure lovers to plan their next trip and keep memories alive of the places they have already been.
Learn more about the Wanderlust World Scratch Map.
2. Custom Weighted Blankets
Weighted blankets are wellness products that serve as stress-relieving gifts. In addition, these swag items show care for your customers and employees. If you would like to offer weighted blankets as swag items, then SensaCalm provides various options to give your blanket a personalized look.
Some fabric options on the site are:
- Pattern fabrics
- Gallery fabrics
- Child and youth fabrics
- Waterproof fabrics
- Supreme solid fabrics
- Double-sided cuddle fabrics
The weighted blankets are 100% cotton. Apart from the fabrics, you can also choose from different designs. The recipients can use the weighted blankets regularly, which may help them with anxiety and depression.
Learn more about Custom Weighted Blankets.
3. Custom Rock Candy
The best promotional gifts are sweet, which makes rock candy from Sticky a great marketing swag idea. This family-owned small business hand-pulls rock candy into intricate designs of your choice.
To get started with your design, you will choose if you would like words, initials, or a logo in the candy. The company can include up to three words in your design. Next, you will select the candy color, text color, and flavor. For a personal touch, you can even have Sticky put your candy in gift packages, from bags to labeled glass jars.
In addition, you can feel good about supporting Sticky, as they often donate proceeds to charity. Brands like Honda, Google, and Red Cross trust Sticky for promotional goodies. To give your prospects a sweet branded treat, check out this rocky candy confectioner.
Learn more about Sticky’s Rock Candy.
4. Tile Mate Bluetooth Tracker
A custom Tile Mate is a great swag item for tech-savvy organizations. This practical item tracks valuable belongings.
Users tend to love such tech products because of their convenience. Recipients can attach this Tile Mate to everyday items, like keys, and instantly track them if they get lost. In addition, the Bluetooth range is 250 feet, and the product has a long-lasting battery.
iPromo’s Tile Mate Bluetooth Tracker comes in black and white. The minimum order quantity is 25, and customers can print their own design or company logo on the product. In addition, customers can enjoy discounts by ordering in bulk quantities.
Learn more about the Tile Mate Bluetooth Tracker.
5. Self Care 101 Box
Creating a personalized self-care box for marketing can be a great way to promote your brand and show your customers you care about their well-being.
Natural Succulents provides packages for giving thoughtful presents.
The package includes the following items:
- Hand-poured soy candle
- Bath bomb
- Box of matches
- Lip balm
- Scrunchie
- Fuzzy socks
The company includes handmade items and personalized greeting cards in their gifts. Apart from self-care packages, you can shop for various custom gift boxes for all occasions using the build-a-box function.
These marketing swag boxes can help promote your brand through a personalized look.
Learn more about Natural Succulents.
6. Multi-Functional Face Covering Neck Gaiters
Personalized masks can be a great marketing swag item for business promotion. Masks are a practical and useful item.
Imprint’s Multi-Functional Face Covering Neck Gaiters allow for full-color printing to create a custom look. Outdoor and sports enthusiasts will love these gifts. Users can wear these gaiters as headbands, neck covers, and face masks. In addition, these washable covers keep sweat out of wearers’ eyes and the sun off their necks.
Recipients can wear this apparel while hiking, skiing, or fishing. If your firm offers outdoor-related goods or services, then consider this neck gaiter as a promotional item. Recipients will think of your brand every time they protect themselves from the elements.
Learn more about Multi-Functional Face Covering Neck Gaiters.
7. Packet Foldable Water Bottles
Customized water bottles are a great choice for marketing swag, as they are practical, reusable, and have a large surface area for branding purposes. This business marketing swag product will increase brand recognition and help reinforce your messaging.
The 17-ounce Packet Foldable Water Bottles is one of the best promotional items. These convenient, unique, and practical water bottles are great for everyday use and traveling. The soft design of the bottles makes them easy to fold, and the leak-proof cap prevents spilling. In addition, the product comes in a variety of colors, and you can add your company logo to the bottle’s surface. The site also offers discounts on bulk orders.
Learn more about Waterbottles.com.
8. Fillmore Vegan Leather Luggage Tag and Passport Case
A personalized passport holder can be a great way to promote your business, especially for travel-related companies.
The Fillmore Vegan Leather Luggage Tag and Passport Case by Mark & Graham aligns with your brand image. The company uses high-quality synthetic leather, which you can personalize. For example, you can add the initials of your employees, clients, or business when gifting the set for marketing purposes.
You can consider giving this passport holder to your employees or clients who frequently travel, offering them as part of a giveaway or promotion to increase brand visibility. This passport holder also comes with a luggage tag.
Learn more about the Fillmore Vegan Leather Luggage Tag and Passport Case.
9. Personalized Planners
A customized planner is a good promotional item for companies. You can distribute these planners to employees and clients to promote your business.
MADEtoPLAN offers customizable planners to fit your needs. This black-and-gold planner features a customizable interior and exterior. Firms can choose from dotted, horizontal, hourly, morning to evening, and week notes layouts to fit all company needs.
This planner includes the following:
- A 12-month view
- A special dates section
- Eight schedule pages
- A full monthly view
- Space for notes
- A contacts section
- Blank pages at the end
Planners are great for showcasing your business logo on the cover and providing a practical item to customers.
Learn more about MADEtoPLAN’s Custom Planner.
10. Custom Vinyl Stickers
Customized stickers can be a cheap marketing swag idea and a great marketing tool. These stickers provide a low-cost way to promote your brand or message. Users can apply stickers on various surfaces as decorative items and market your brand.
Vinyl stickers by StickerYou are the most versatile option, whether you are looking to standardize the appearance of your brand, develop original marketing materials, or cater to specific needs. StickerYou allows you to easily make stickers in any height, shape, or quantity.
You can also print your company logo, custom artwork, or photo on the stickers. These vinyl decals are waterproof and easily removable. You can choose from a wide variety of materials and finishes at StickerYou, including die-cut vinyl sticker pages, permanent custom vinyl stickers, and transparent vinyl stickers. Also, companies can enjoy huge discounts by ordering custom stickers in bulk quantities.
Learn more about StickerYou.
11. Oaky Wireless Charger
A wireless charger is a practical and useful swag item that businesses can send to customers and clients to promote their business.
Total Merchandise’s Oaky Wireless Charger gives an earthy feel to tech lovers. The company has incorporated an eco-friendly design into this tech product by using cork in its production. This small yet portable wireless charger comes in brown and is small enough to fit a pocket.
The company also offers engraved company logos. You can choose your design and get your logo on the front of the product. The minimum order quantity is 50 units, but you can get discounts by ordering more. For bulk quantities, you can request a quote on the site.
The Oaky Wireless Charger can be a great gift for folks who frequently need to charge their phones and use them all day.
Learn more about the Oaky Wireless Charger.
12. Savanna Bamboo Lunch Box Set
A lunch box is a great business marketing swag idea because of its frequent use and exposure. In addition, a branded lunch box with your company logo can help increase brand awareness as recipients take them out while traveling or during office breaks.
You can buy the Savanna Bamboo Lunch Box Set from Brandelity. The company makes eco-friendly lunch boxes with an earthy look and feel.
The lunch box has the following features:
- Bamboo lid
- Steel body
- Two cutlery utensils
- Attachable polyester band
You can print your logo on the front of the box through various branding options, including laser engraving, digital labels, pad print, and doming. However, the minimum order quantity is 50 units per order, which makes it ideal for larger firms.
Learn more about the Savanna Bamboo Lunch Box Set.
13. Micro Bluetooth Speaker
Custom Bluetooth speakers can be a great idea for marketing swag, as they are practical and appealing. Adding your company logo or branding to the speaker can increase brand visibility and leave a lasting impression on clients or prospective customers.
VistaPrint can help you make personalized Micro Bluetooth Speakers while prominently displaying your logo. With the site’s user-friendly editor, you can add your logo, artwork, or statement to these custom speakers.
Also, this miniature speaker clips to keychains or water bottles, making it easy to bring tunes on the go. The built-in microphone allows users to interact with the speaker hands-free. This little gadget is the perfect addition to any party.
Learn more about the Micro Bluetooth Speaker.
14. Custom Desk Mat
Custom desk mats are a great promotional item for businesses, as they are a valuable and practical gift.
Specter lets you design desk mats from scratch. The firm makes premium mats from your uploaded design and ensures high-quality prints. In addition, the site has a variety of sizes and thickness options to choose from.
Companies can also order their desk mats in bulk to promote their brand.
Learn more about Custom Desk Mats.
15. Stylus Pen with Phone Stand and Screen Cleaner
Custom stylus pens are a great swag item to promote your brand or business. Personalized stylus pens make practical and valuable giveaways for trade shows, conferences, and expos.
Pens.com’s Stylus Pen with Phone Stand and Screen Cleaner is one of the best marketing swag items because of its convenience and tech-savvy look. Users can write, draw on tablets, clean phone screens, and hold up their phones with one single device.
You can print your company name, logo, or motto on the item for branding on the go. Also, these personalized stylus pens are great for advertising because you can include information like your website address, phone number, and a warm welcome.
Customers can use this convenient gift often, making them feel valued. In addition, you can get a discount on the complete package by ordering these stylus pens in bulk.
Learn more about Pens.
16. Personalized Keychains
Personalized keychains are a great choice for marketing swag. These highly customizable gifts are a great way to promote your brand or message. For example, you could consider using keychains with your company logo, slogan, or message printed or engraved.
Board Boutique Co. offers personalized laser-engraved keychains. These creative marketing swag keychains are available in wood. You can also write your company’s name in the “Custom Notes” section while ordering to give it a personalized look. If needed, you can contact the company via email for a different design.
As a cost-effective way of advertising your brand, distribute these keychains at events and trade shows or send them to clients.
Learn more about Board Boutique Co.’s Personalized Keychains.
17. Custom PopSockets
PopSockets are one of the best marketing swag ideas for businesses because they offer convenience with using gadgets. PopSockets have also become a trendy item in recent times, and sending them as swag items can help build a positive reputation for your brand.
PopSockets allows you to customize PopSockets, phone cases, and grips according to your preference. The website has simple items and offers full customization to customers. You can also combine two items to make your own bundles.
The design options at the site include adding stickers, choosing a background, and adding your message or logo to the products.
Learn more about PopSockets.
Conclusion
Getting the correct swag for your brand at a price that fits your budget is crucial. You can find inexpensive and easy-to-distribute swag products in quantity, so you can still be inventive while giving your company a much-needed boost.
Useful, inexpensive, and long-lasting products should be your focus when selecting swag. Since unflattering colors are less likely to catch the eye, investing in high-quality, durable goods is better. The quality is also necessary because giving away cheap swag could give the impression that your company does not care about the standard of the work it produces. Therefore, you should go for long-lasting products at reasonable costs.
The above list of marketing swag ideas will help you spread the word about your company without breaking the budget.
Next, check out our articles on team swag ideas, sales prospecting gifts, and trade show swag.
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